Core Power Blog

Core Power Re-Branding Covered in Package Design Mag

Now that Athletes HoneyMilk has moved on over to Core Power, we get asked all the time why we did it, what was the point , and WHO did it. The current issue of Package Design magazine features an article on the transition of Core Power that goes into detail … Read more »

Sneak Peak and Interview: Laura Bennett Talks Sydney Triathlon

Core Power Interview with Laura Bennett

The Sydney Triathlon WTS is this weekend and the Queen of Awesome and Core Power athlete Laura Bennett is ready to roll. We caught … Read more »

Geoff Cameron and the US Men’s Soccer Team

For those of you who didn’t see it, the Saturday night friendly between the US Men’s National Soccer Team and Venezuela was an amazing game that went down to the wire!

HoneyMilk Athlete Geoff Cameron was a big part of the win, playing all 90+ minutes of the game as he tries to earn his spot … Read more »

Our US Pro Cycling Challenge Journey

Back in August we had the pleasure of sponsoring the sign-in stage at the US Pro Cycling Challenge in Colorado. In light of the 2012 schedule being announced this week, we wanted to share with you what we saw while we were on the road with the pros. Hopefully it’ll get you fired up enough … Read more »

Catching Up with Crowie on Skype!

It’s been a couple weeks since his big win at Kona this year, so we decided to catch up with Craig “Crowie” Alexander via Skype to congratulate him once again and see how things are going. The World Champion triathlete not only won Ironman this year, but he did so with … Read more »